Nitya Venkataraman
User Experience Architect & Product Designer
Dedicated and highly passionate Senior Product Designer with 9+ years of experience in creating innovative and user-centric digital experiences. Proven track record in leading cross-functional teams, driving project success, and delivering design solutions across diverse environments. I develop solutions which are data driven and deeply rooted in user needs.
Selected work
Four case studies-
Expedia Group · 2024–present
Home Personalization
Rebuilt the homepage around machine-learning personalisation, so returning travellers see their trip instead of a blank search box. $1.3M annual gross profit from a single module.
Product Designer View case study → -
PropertyGuru · 2021–23
Featured Agent
Replaced a booking process run over the phone by account managers with a self-serve product agents could buy themselves. Revenue reached SGD $5M in 2022, after three flat years.
Sr. Product Designer View case study → -
Bayer Crop Science · 2018–20
Harvest Manager
A spray-planning tool for European growers working under strict pesticide residue limits, where a miscalculation means an unsellable harvest. Tested with 20 growers across 3 countries.
Product Designer View case study → -
Circle of Blue · 2017–18 · Earlier work
Blue Roots
A storytelling platform that turned the global water crisis into something you could browse by place, built for 10–30 year olds rather than policy experts. 800+ stories from 130 countries.
UX Designer View case study →
The Featured Agent self-serve booking flow is a working Figma prototype — slot availability, duration, credits and confirmation, end to end. Open the prototype →
Contact
Open to conversationsIf you're working on something with a tangled process behind it, I'd like to hear about it. Email is the fastest way to reach me.
venkat.nitya@gmail.com
+65 8435 4526 · +91 767 838 9892
linkedin.com/in/nityavenkat